Youfresh Enterprises Uganda is a dynamic and growing community network that brings together 46 dedicated farmers from diverse backgrounds. Founded in 2018 by Bonny Ssensasi, Ufresh was created with the primary goal of uplifting household incomes through sustainable agricultural practices. The initiative received early support from the National Agriculture Advisory Services (NAADS), which has played a significant role in the network’s expansion. Since its inception, Ufresh has seen tremendous growth, evolving into a robust and impactful community.
Today, Youfresh operates multiple farmers’ markets across Kampala, including in Bugolobi, Nakawa, and Kasubi, where it brings fresh, high-quality, and chemical-free organic produce to the public. These markets serve as vital hubs for consumers who prioritize healthy, locally-sourced food. Through these markets, Ufresh not only promotes organic farming but also works tirelessly to bridge the gap between local farmers and the market, ensuring fair access to consumers and improving the livelihoods of its members.
Youfresh Enterprises is proud to be a member of the World Farmers Market Coalition, based in Italy, which includes 15 other initiatives across Africa. This international affiliation helps strengthen Youfresh’s mission and allows for the sharing of expertise, resources, and innovative farming practices. As part of this coalition, Youfresh participates in collective efforts to enhance market accessibility, promote sustainable agriculture, and elevate the value of locally-grown produce on a global scale.
At Youfresh Enterprises Uganda, our values guide everything we do and are the foundation of our commitment to empowering farmers, promoting sustainable agriculture, and providing fresh, healthy food to communities. These values shape our culture, operations, and relationships with our stakeholders:
Sustainability:
We believe in farming that preserves the environment, nurtures the land, and ensures that future generations can continue to thrive.
Integrity:
Integrity is at the heart of our operations. We are committed to honesty, transparency, and ethical business practices in all aspects of our work.
Community Empowerment:
Our mission is to uplift the livelihoods of farmers and their families. We are dedicated to empowering local farmers by providing them with the resources, knowledge, and platforms they need to succeed.
Innovation:
We are forward-thinking and open to new ideas, technologies, and methods that improve the way we farm, process, and market our products.
Transparency:
We believe in transparency in all our dealings with farmers, consumers, partners, and stakeholders. Whether it’s in how we source our products, how we market them, or how we engage with the community, we are committed to being open and clear about our processes, policies, and decisions.